Looker Studio (former Google Data Studio)

How does Looker Studio work? Design reports and visualizations that make your data work for you.

Tired of unreadable charts and non-functional dashboards? Does it take you too much time to click through reports? Looker Studio is a self-service tool for clear and fast visualization of data from over 800 different sources.

This is the best way to take your organization to the next level of business analytics and making smart decisions. Analyze historical data, forecast trends and create clear reports – and you’ll be one step ahead of the competition!

Looker Studio (former Google Data Studio) technology capabilities

Storytelling

With GTM you will put scripts of analytical tools (e.g. Google Analytics), advertising systems (e.g. Google Ads, formerly Google Adwords), third-party applications (e.g. Facebook pixel, Hotjar) on the site. In addition, you will add almost any other JavaScript code, such as with a survey or form.

Simplicity of integration

Looker Studio allows you to create clear, transparent and functional visualizations – perfect for constructing data presentations in an attractive way.

Hundreds of available integrations

It’s a tool for visualizing data from more than 800 different sources, including the Google Marketing Platform family (Google Analytics, Google Ads, Google Search Console, and others). Simple integration makes daily work easier.

High functionality

Friendly interface, intuitive and easy to use, which allows you to develop advanced dashboards with just a few clicks. Data can be filtered, sorted and aggregated directly from the interface.

Automatic reporting system

The ability to automatically transform the obtained data into its graphical form, which saves time on creating reports on your own.

Key benefits of using Looker Studio

Clear data

Data Studio is now Looker Studio, an enhanced and combined version of both of these tools. It is a convenient application for creating charts, graphs and other graphical forms. The data is clear and transparent, easy to check and analyze. It makes it easier for you to present key business indicators to other employees in your organization.

No limits and data blending

Looker Studio provides access to information from more than 800 different platforms, databases or files. You can analyze different datasets within a single dashboard. You will import and combine information obtained from multiple tools. You will get a complete picture that will facilitate business analysis at every stage.

Time saving

The service automates a number of reporting activities. It will save you up to 5 hours per week, which you can devote to other strategic activities (e.g., drawing conclusions from the prepared reports).

Native integration with Google Analytics 4

Looker Studio will easily connect with GA4 and other Google Marketing Platform technologies, allowing you to fully utilize the potential of each tool. In the case of Google Analytics 360, the integration is also without limits.

Graphic customization of dashboards

Clear and functional dashboards, customized to use a variety of text, image and style options. It will help you create fully customized, interactive reports and charts.

Wondering if the Looker Studio service is the solution for your company?

Book a 30-minute free consultation with our expert. An experienced analyst will help you choose the solution that will best support your organization’s growth.

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How can Conversion help you?

Google Tag Manager audit

Migration from a previous version of the tool or implementation of Analytics 360 from scratch. Each implementation is preceded by a workshop and audit to best match the technology to the industry, type of site (e.g., e-commerce) and needs of the organization. This is a tailor-made solution that provides you with access to error-free and objective data.

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Support of an experienced analyst

Expert assistance from an experienced analyst who will dispel doubts, help create new queries, implement further solutions and much more. It will provide your company with support at every stage of developing an analytical strategy and enforcing it.

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GA4/GA360 training and technical documentation

Training provided to all GA users in your company on report creation, data analysis and technology functionality. It will help your organization take full advantage of the tool’s capabilities and create data summaries that will realistically increase profits.

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