We help in understanding
and leveraging online data

We implement Google tools in companies and execute data analysis processes. As a result, we improve conversion rates and optimize marketing campaigns.

Conversion – hard data and a human approach.
Who are we?

Conversion is the first analytics boutique focused on data analytics that operates 100% objectively and independently. Data analysis is a way to show the REAL situation of the company and react in time to possible anomalies.

With objective data, you will draw valuable conclusions that will help you develop your business. The average revenue increase for our clients during a single optimization sprint is even 9%.

Learn about our history

We have been helping companies and organizations for more than 12 years, always from a partner’s position. We use modern analytical tools to:

  • identify a strategy for data collection and processing;
  • implement and configure technologies to realize their full potential;
  • visualize data in a way, that it is transparent and ready for use, such as trend mining;
  • optimize service websites based on the obtained data to achieve business goal;
  • provide outsourcing of experienced web analysts.

200+
COMPANIES TRUSTed US
12+
YEARS OF EXPERIENCE
86%
CUSTOMER SATISFACTION RATE
47%
AVERAGE ANNUAL REVENUE GROWTH OF OUR CUSTOMERS

We are trusted by hundreds of brands.
Will you join them?

Learn about our customers

LPP
Grupa Pracuj
Super Pharm
empik
Polska Press Grupa
uPacjenta
Vox
4F
answear
Lancerto
Wittchen
PWN
allecco
kratki
frisco
CENEO

"Conversion's analysts are real experts in their craft, which are not many in the market. The value they bring to the development of our analytics deserves special mention. I strongly recommend Conversion as a reliable business partner."

Rafał Kopyto

Founder & CEO / AleRabat

"Conversion has been our partner for GA360 licensing as well as online analytics support for a long time now. The cooperation is marked by the highest level of service - Conversion representatives are responsive and eager to help. What's more, recently Conversion specialists conducted a workshop for us on the use of GA4, which raised the level of analytical skills in the team. I am very satisfied with this cooperation."

Agnieszka Budzisz

Product Owner / SilkyCoders (LPP)

"We have been working with Conversion for years. Dedicated analysts support our in-house team mainly in the implementation of custom measurements on TME-owned sites. Webinars and feedback sessions organized by Conversion allow us to stay up to date with the latest functionalities of Google's analytical tools. This collaboration also allows us to learn about approaches to data collection and analysis from other industries."

Mariusz Trzonek

Head of Internet Analytics and Search Engine Marketing Department / TME

"Workshop conducted by Conversion on online data analytics and Google Analytics 4 was specific and rich in content and was carried out in a pleasant atmosphere. However, I think it was worthwhile to opt for 2 training days (we chose the option of 1 training day + teleconference during which the analyst-trainer answered questions that arose during the workshop). I see clear potential for greater depth in the topic. One of the greatest values for us was to make team members aware of the role and importance of web analytics in the company, which in the future will probably result in the development of this area in our organization."  

Piotr Szczerba

E-commerce Manager / Intermarche

""After the 2-day GA4 training, I feel that we are well prepared for the changes in reporting that are ahead of us in 2024. We learned how to use the new capabilities of Google Analytics so that we can work more efficiently and base our decisions even more on data. I'm glad we had the opportunity to ask the tough questions and dispel some of the myths that have been around for the last while on the GA4."

Paulina Łabędź

SEM Manager (CEE) / Answear

"Our current cooperation includes the technical development of the implementation of Google Analytics 4. The high level of professionalism and subject matter expertise of Conversion's specialists allows us to operate effectively despite the complexity of the processes."

Radosław Łukasiewicz

Manager of Traffic and Analytics / Gemini Pharmacy

We are very satisfied with the cooperation with Conversion. The implementation went smoothly, and the results completely met our expectations.

Ewa Minda-Korczak

Marketing Manager / Telepizza

The professional approach of Conversion's specialists and extensive knowledge in the field of conversion optimization guarantee that our cooperation is a constant commitment.

Damian Lüdke

Online Marketing Director / Credit Agricole

"Without a doubt, we can recommend Conversion as experts in web analytics."

Dawid Sadulski

E-Commerce Director / TIM

"Conversion is a goldmine of knowledge about web analytics and conversion optimization. Thanks to their consultants, we are definitely better at using analytical tools."

Marzena Mikołajczyk

Marketing specialist / Gandalf.pl

"We strongly recommend it to anyone considering working with Conversion. The team will meet your expectations."

Izabela Dauksza

Deputy Director of Transactions and Services / Gazeta.pl

"I would like to recommend the training courses provided by Conversion in the field of web analytics, due to the high quality and extensive knowledge of the lecturers."

Jakub Kowalik

Growth Hacker / Morizon

"We are confident that Conversion's team will be able to meet the highest expectations."

Marzena Potepa

Operations Director / Career Architects

"How to characterize Conversion in the shortest way? Ultimate competence, impressive know-how, flexible approach and above-average commitment."

Justyna Dziegieć

Marketing Communications Manager / Answear

"After a year of hard work with Conversion, we have succeeded: we are an organization where all decisions are based on data"

Mariusz Janiszewski

President of the board / Skąpiec.pl

"Cooperation with Conversion resulted in an increase in conversion rate, which was confirmed by A/B testing. The result is proof of the full effectiveness of the team."

Jakub Milewski

Ecommerce coordinator / Frisco

"Conversion is a worth recommending partner: noteworthy is its vast knowledge base and ability to find answers to business challenges."

Marta Pawlak-Dobrzańska

Research and Big Data Manager / Pracuj Group

"During our cooperation, Conversion's analysts have managed to get us accustomed to high-quality business advice, accurate expertise and efficient communication."

Konrad Wojciechowski

Business Analyst / Limango

Strategia

 

Strategy

 

Prepare a long-term strategy of yours analytical activities. We develop a plan based on your expectations and our knowledge, taking into account the answers to the questions we asked, the specifics of the industry and the biggest challenges in development. Tailored analytics.

Dane

 

Data

 

Prepare a consistent analytical environment using modern tools. Implementation and configuration of technology. Collect reliable and 100% correct data to make the right business decisions.

Optymalizacja

 

Optimization

 

Tailor the website to users’ needs and optimize conversions to increase revenue while lowering costs. Selection of work methodology to your needs and requirements in order to achieve results in the shortest possible time.

Szkolenia

 

Training

 

Individual training and workshops for your employees to learn the principles and capabilities of the implemented tools. Valuable know-how based on 12 years of experience and technical support to maximize the potential of analytical technologies even ending out cooperation.

Technologies we will help you implement and use

At Conversion, we provide best-in-class analytics products. At the same time, we support our clients in their strategy, implementation and use of the full potential of the tools, leading to increases in revenue and ROAS.

Learn about our technology

Google Analytics 4

Google Analytics 4

A new, innovative version of Google Analytics, so you’ll learn more accurate data – based on events, not sessions. Cross-device (website and app) reporting was used, allowing for a holistic view of the user and their customer journey.

Learn more

Google Analytics 360

Google Analytics 360 (former Google Analytics Premium)

Google Analytics tool stripped of limits and enhanced with additional options – not available in the standard free version. For example, it allows integration with other channels, including Campaign Manager and Ads 360. It also provides 24/7 technical support.

Learn more

Google Tag Manager

Google Tag Manager

Technology to install tracking scripts on a site without involving programmers. With tags, it is easier to collect data on specific user actions, including those from apps or external tools (such as Facebook or various heatmaps).

Learn more

Google Optimize 360

Google Optimize 360

A tool for optimizing a site for UX. Enables testing (A/B, multivariate, redirection). They will allow you to see how users react to a specific solution, such as a new registration form.

Learn more

Google Cloud Platform

Google Cloud Platform

A cloud solution from Google that provides not only server space, but also hundreds of services (such as artificial intelligence, database creation and rapid analysis, virtual machine creation). It allows secure access to the project from anywhere in the world.

Learn more

Looker Studio (dawniej Google Data Studio)

Looker Studio (former Google Data Studio)

Technology that makes it easy to create visualizations based on the collected data available in Google tools. Among the available capabilities are extensive analysis, charts, maps or tables.

Learn more

 

What are the benefits of working with Conversion?

We have been through thousands of tests, hundreds of projects and more than 200 satisfied companies to our credit.

We do not sell marketing services. You decide what you do with the data – so you are assured of 100% objectivity.

Why should you work with us? Thanks to Conversion:

  • you will obtain advanced customer data (reliable, correct and accurate) – and thus better tailor the message you are targeting;
  • you will receive customized solutions – tailor-made and matched to your industry, needs and current challenges;
  • you will see an increase in revenue – due to increased conversions and improved UX, among other things;
  • you will increase ROAS and ROI – you will optimize advertising expenditures and use only marketing activities that will bring profit;
  • you will make the most sound business decisions – such as those related to removing specific products from your offerings or remodeling your communications strategy;
  • you will get support from experienced analysts – customized training, know-how, outsourcing.
Google

We are a certified Google partner, so I have access to first-hand knowledge.

RODO

We are a reliable partner because we operate in compliance with GDPR.

SLA

We are unbiased. Our goal is to improve and help you understand your marketing data.

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    Learn about the benefits for your business - book a consultation

    Contact us and see how to get access to quality data - fill out the form - we will call you back.

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    Szymon

    Szymon Grzechnik

    Business Consultant

    I will call to talk about your business situation without any obligation and answer all your questions.